YOU BRING THE DATA.
WE HAVE THE SOLUTIONS.
YOUR SMALL BUSINESS LEVELS UP.

We offer several different options designed to fit your allocated spend, including Simple Tools, Insider Resources & Individualized Consulting Services to help you Improve Operations, Reduce Risk & Increase Profits.

SERVICES

RESOURCES

Access our free Resource Library, to learn about data, analytics and how to help your small business succeed.

For even more in depth information, research and the latest news – sign up to receive our free weekly email newsletter, The Original Insider, which also grants you access to additional Insider Resources.

ANALYTIC TOOLS

Simple, Affordable Analytic Tools, designed for the newer and/or solo e-commerce business owner.

For less than cost of dinner at your favorite restaurant or a night at the movies, you can begin the process of using your data to improve sales, operations and net profit, at the push of a button.

More tools are coming, so sign up for our newsletter, The Original Insider to be notified of upcoming releases.

BUSINESS CONSULTING

For the owner or manager who wants to invest in the success of their business or department, Individualized Consulting will give you the tools, solutions and guidance you need to take your business to the next level.

Over time, this investment pays for itself in the form of increased net profits, and provides additional benefits in the form of less stress and more time.

ORIGIN

A degree in accounting, and career working in e-commerce & finance has provided me with a strong foundation and experience utilizing data and analysis to help a business succeed. My skills and expertise were used to benefit larger companies for over 15 years before I decided it was time to make a change and branch out on my own.

THE ORIGINAL DATA was born out of a desire to help small business owners succeed. Our company name begins and ends with the letters THETA, the name of the Greek letter written as Θ or θ , and understood to symbolize a diverse range of meanings, including a measure of critical trajectory, value over time, and brain activity. From the beginning, the company was built to embody the best of these concepts. We thoughtfully and creatively help you identify critical paths for current and future success, using art and science alike to help your small business succeed, but also have fun along the way.

You need powerful, simple, affordable solutions to monitor and improve the health of your business. You want fast and actionable business insights without investing in the pain of data discovery. Our goal is to help your small businesses thrive.

WE’RE IN THIS TOGETHER



Creighton Strong
Founder